To manage the customer relationship
The term CRM stands for Customer relationship management.
It is not simply software, but is about strategy, communication, integration andefficiency of businessprocesses.
Just rely on memory.
You have everything noted down, just a click away. From pc and mobile
How CRM software works and what it is used for
Customer and company information, interventions, documents and invoices
In CRM, they come:
- annotated company and client data, filing them by role, category, geographic location;
- Record the transactions that have been made to the customer (calls, requests for quotes or service);
- saved the documents processed and those accounted for by the administration.
Get to know the prospect or customer better
In CRM software, all information is stored that the company can use to learn more about its target audience, satisfy them with targeted inquiries, and solicit them toward commercial actions.
Understand how your company’s sales area works
A CRM software makes it possible to keep an eye on without losing any information, the work of the sales area, which will be able to have a large database, even on the move, both for actions to be taken toward possible new customers and to continue to meet the needs of those already loyal.
Manage profiles
It is a valuable tool that enables companies to identify and manage profiles of acquired or potential customers, seeking to understand their needs and expectations.
Automating processes
Theautomation of processes and activities, the communication and billing tools that are processed with CRM software, and the organization and knowledge of the data collected are effective decision support for management.