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Aroma, web winery and shop

Corporate website with B2C e-commerce

Aroma Wines, the excellence of Italian wines

Winery designed for Aroma Wines the company’s integrated ecommerce site to sell wine online. Montefalcione winery, the land of great wines such as the noble Taurasi, Coda di Volpe, and Falanghina. Aroma Wines for Raffaele Noviello, wine maker, is not only a digital project, it is above all a challenge with himself to continue in an experimentation that has brought his wines on the podiums of important world competitions.

With a technical-agricultural background behind him, specializing in viticulture and enology, Raffaele focused on a project that could encapsulate the excellence of Italian wines in a single brand.

The redesign stemmed from the need to come online with a modern, lightweight site. Entirely revamped graphics, content hierarchy and paths outlined to improve user experience.

Solution

Aroma Wines chose the Winery web solution with integrated ecommerce. The site, customized for the client in content and functionality, is easy to navigate and its mobile-oriented layout is in fact optimized for any device. The centerpiece of the Aroma project is the shop section.

The wines, organized by brand, are presented clearly and comprehensively. The user can acquire any information about the product, choose to print the pdf sheet or purchase the wine in a few simple steps.

Clarity of information in both business and service sections, optimization of structure and content, and security of data in transactions, promote the ranking of the Aroma Wines site on search engines.

Completing the Aroma Wines project are an awards and recognition section, photo gallery and news.

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