Nautica Cicuttin
Boating in Lignano Sabbiadoro
Customer
Nautica Cicuttin
Intervention
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Since 1972, Nautica Cicuttin has been among the first companies in Lignano Sabbiadoro to actively operate in the recreational boating sector, establishing itself over time as a point of reference for technical assistance.
From the early 1990s, the company began to expand its expertise by becoming an official dealer for Mercury outboard engines and MerCruiser inboard engines, extending its offerings to boats, inflatable boats, tenders and nautical accessories.
Today Nautica Cicuttin offers a full range of services designed to provide all-round support: from consulting to sales, from maintenance to technical assistance.
The goal is to ensure safety, performance and aesthetic care for every type of boat.
Solution
Neikos Solution
Nautica Cicuttin entrusted Neikos Digital Agency to take care of its online presence.
Our team of experts designed the concept and design of the website, develop a tailored interface that reflects the client’s identity and best enhances its content.
Boat sales and nautical accessories
The nauticacicuttin.com website is organized into thematic sections, each dedicated to a brand, complete with description, products, technical insights and photo gallery, so as to enhance the identity and peculiarities of each business proposal.
The home page is enriched with a section dedicated to services to owners such as maintenance, assistance and purchase financing.
Promotion strategy for Nautica Cicuttin
Nautica Cicuttin’s website was enhanced through a strategic SEO optimization plan designed to increase the brand’s online presence and provide a smooth and engaging digital experience for the visitor
Technical Optimization (Technical SEO)
Site Speed: Techniques were used to make the site faster, such as image compression and code cleanup, so as to improve navigation and visibility on Google.
Mobile Design: The site was built to work perfectly on smartphones and tablets, following Google’s rules for mobile devices.
Content optimization (SEO On-Page)
Simple and clear URLs: Page addresses are short, understandable and include keywords useful for getting found on search engines.
Useful and original content: texts are designed and written to meet the real needs of users, with keywords used naturally.
