{"id":17707,"date":"2020-10-06T16:26:59","date_gmt":"2020-10-06T14:26:59","guid":{"rendered":"https:\/\/neikos.it\/2020\/10\/06\/which-website-is-best-suited-for-your-business\/"},"modified":"2023-12-01T17:56:08","modified_gmt":"2023-12-01T16:56:08","slug":"which-website-is-best-suited-for-your-business","status":"publish","type":"post","link":"https:\/\/neikos.it\/en\/2020\/10\/06\/which-website-is-best-suited-for-your-business\/","title":{"rendered":"Which website is best suited for your business?"},"content":{"rendered":"\r\n<h3 class=\"wp-block-heading\">Web portal, showcase site or ecommerce?<\/h3>\r\n\r\n\r\n\r\n<p>Deciding to open a site and <strong>be online<\/strong> is tantamount to offering your company a new opportunity. For this reason, choosing the right type of website is of paramount importance.<\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\">The benefits of having a website<\/h4>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>build<\/strong> your brand<\/li>\r\n\r\n\r\n\r\n<li><strong>create<\/strong> an experience<\/li>\r\n\r\n\r\n\r\n<li><strong>establish<\/strong> credibility<\/li>\r\n\r\n\r\n\r\n<li><strong>find<\/strong> new customers<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>Having a<a href=\"https:\/\/neikos.it\/en\/prodotti\/realizzazione-siti-web-benevento-senigallia\/\"> website<\/a> is the first step in making yourself known. There are billions of online sites in the Internet universe: informational, commercial, recreational, professional, etc., and they all compete for the same goal: to gain views. <br \/>However, we know how difficult it is to win one&#8217;s space online, and often the main cause of low visibility is a &#8220;simple&#8221; wrong choice. Simple but substantial.Have you ever wondered how many of these online sites are appropriate for the business they represent? Let us see together what <strong>type of sites<\/strong> exist and the activities with which to associate them.<\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\">Web portal<\/h4>\r\n\r\n\r\n\r\n<p>A Web portal is an <strong>online publishing product<\/strong> that serves the function of a preferred point of access to the Web and provides users with information resources, personal communication services, and tools with which to locate and reach the online <strong>content and services <\/strong>they commonly need.<\/p>\r\n\r\n\r\n\r\n<p>Vertical or corporate portals, sites that offer content, services and research tools dedicated to particular topics.<\/p>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\">Showcase sites<\/h4>\r\n\r\n\r\n\r\n<p>A showcase <a href=\"https:\/\/neikos.it\/en\/prodotti\/realizzazione-siti-web-benevento-senigallia\/\">website<\/a> is an online space in which you can describe your products, services and tell the values of your company. A simple, easy-to-manage tool that ensures an online presence.<\/p>\r\n\r\n\r\n\r\n<p>Such a site helps users <strong>find information about your business<\/strong>, such as address and opening hours, for example; it also offers the possibility of creating a space where users can contact you by filling in fields without having to write emails or call you on a landline number. Ideal for starting to build one&#8217;s online identity.<\/p>\r\n\r\n\r\n\r\n<p>It is important for companies in any industry to have a presence on the Internet and to have a good website.<br \/>But having a good website means being provided with a digital design that works. A professional website must:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Communicating a high-profile image to the public<\/strong>;<\/li>\r\n\r\n\r\n\r\n<li><strong>Promote the brand in a clear, simple and innovative way<\/strong>;<\/li>\r\n\r\n\r\n\r\n<li>Focus on <strong>the products and services<\/strong> you want to offer;<\/li>\r\n\r\n\r\n\r\n<li><strong>Provide usable and clear navigation<\/strong> for all users.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h4 class=\"wp-block-heading\">Ecommerce or virtual store<\/h4>\r\n\r\n\r\n\r\n<p>An <a href=\"https:\/\/neikos.it\/en\/prodotti\/ecommerce-development\/\">ecommerce <\/a>site is a virtual store and its goal is to <strong>sell a product or service<\/strong> directly online. Thanks to ecommerce sites you can sell your products to customers wherever they are and at any time of the day.<\/p>\r\n\r\n\r\n\r\n<p>The benefits to your business are:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Ability to obtain information about your customers<\/strong>, which you can use for various promotional activities<\/li>\r\n\r\n\r\n\r\n<li><strong>sales monitoring<\/strong><\/li>\r\n\r\n\r\n\r\n<li><strong>increased visibility<\/strong><\/li>\r\n\r\n\r\n\r\n<li>24-hour opening hours<\/li>\r\n\r\n\r\n\r\n<li>Ability to <strong>profile your target audience<\/strong> and understand their interests and needs.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>And what are the benefits for your customers?<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>To be able to purchase conveniently wherever they are<\/strong><\/li>\r\n\r\n\r\n\r\n<li>Have the ability to <strong>find information<\/strong> on products they want<\/li>\r\n\r\n\r\n\r\n<li>Have the ability to save favorite products in their account for future purchases.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>Whatever the type of website, always try to think that your web space is like your traditional store: the place where you welcome customers and give them the information they are looking for to complete their purchase.<\/p>\r\n\r\n\r\n\r\n<p>This is a very important starting point for being able to create a plan to generate leads, your future new customers.<\/p>\r\n\r\n\r\n\r\n<p>Do you need help? <strong>Neikos digital agency can help you select the best template for your business. <a href=\"https:\/\/neikos.it\/en\/contact-and-quote-requests\/\">Contact us<\/a><\/strong><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Web portal, showcase site or ecommerce? Deciding to open a site and be online is tantamount to offering your company a new opportunity. For this reason, choosing the right type of website is of paramount importance. The benefits of having a website Having a website is the first step in making yourself known. There are [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":16592,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":"","_links_to":"","_links_to_target":""},"categories":[381,401,386,387,377],"tags":[425,398,435,434,436,437,433],"class_list":["post-17707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-en","category-made-in-neikos-en","category-sites-and-web-apps","category-technology-internet","category-useful-info","tag-ecommerce-platforms","tag-ecommerce-sites","tag-interactive-site","tag-responsive-portal","tag-sitiweb-en","tag-website-en","tag-websites"],"acf":[],"_links":{"self":[{"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/posts\/17707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/comments?post=17707"}],"version-history":[{"count":3,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/posts\/17707\/revisions"}],"predecessor-version":[{"id":18240,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/posts\/17707\/revisions\/18240"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/media\/16592"}],"wp:attachment":[{"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/media?parent=17707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/categories?post=17707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neikos.it\/en\/wp-json\/wp\/v2\/tags?post=17707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}