MyNat ecommerce hair cosmetics
Professional product line dedicated to the beauty of hair.
Customer
GJ Hairdressing
Sector
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MyNat is a 100% made-in-Italy eco-sustainable cosmetic brand. A professional product line dedicated to the beauty of hair. Mynat repairs damaged hair, protects against heat sources, prevents split ends, maintains color over time, and enhances hair shine with the nutrition of Cilento white fig and maritime pine, which are rich in amino vitamins and minerals.
Ecommerce professional hair beauty products
MyNat.it is an online showcase dedicated to the new professional hair care brand designed by GJ Hairdressing. MyNat products, are the result of the expertise of Jole and Luigi, who after years of experience in the hair care industry and their passion for nature, have created a line of 100% made in Italy and eco-sustainable products.
An e-commerce of products designed for professionals in the field realized through a “user friendly” platform navigable in Italian and English and equipped with tools able to guide the visitor in a simple and intuitive way in the choice of the product until the purchase procedure.
Solution
Promotion strategy
Seo and Sem and social media marketing
For MyNat, Neikos Web Agency carried out SEO optimization interventions with the aim of producing results in terms of brand awareness in a short time. As far as Search Engine Marketing interventions are concerned, Neikos Digital Agency has designed targeted campaigns with the clear objective of promoting the new store through Display Network, a Search campaign, on the other hand, will intercept users interested in the type of product offered and google shopping ads will aim to increase website conversions. Finally, editorial and promotional strategies on facebook and Instagram channels will complete the digital marketing plan.
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