Prezzaccio – online clothing shop
Shop online men's women's clothing, wordpress design.
Customer
Pricey
Sector
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Online sale men’s-women’s clothing, plus sizes
Prezzaccio.shop is the new challenge of a brand born in 2006 with the aim of meeting the needs of those who want to buy cheap clothes without sacrificing style.
The new brand
The new “online” challenge of the Prezzaccio brand necessitated a graphic redesign of the logo. Neikos digital agency then carried out a redesign based on simplifying the stroke while improving in terms of style the distinctive characters. The result is a brand that is best suited to the new “online” experience and clearly articulates the company’s mission: ready-to-wear clothing available and competitively priced.
Solution
Web solution
The web solution provided by Neikos Web Agency is a site developed on a wordpress/woocommerce platform. The implementation and customization of additional features will improve the user experience and help achieve the conversion goals set by promotion strategies.
Promotion strategy
Seo and Sem and social media marketing
For Prezzaccio, Neikos Web Agency planned SEO optimization interventions with the goal of producing results in a short time in terms of increased visits and user conversions. As far as Search Engine Marketing interventions are concerned, Neikos Digital Agency is creating targeted campaigns with the clear objective of promoting the new store through Display Network, a Search campaign, on the other hand, will intercept users interested in the type of product offered and google shopping ads will aim to increase website conversions. Finally, editorial and promotional strategies on facebook and Instagram channels will complete the digital marketing plan.
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