Orciani Ecommerce

Neikos’ solution for Orciani

Orciani, given our experience in the world of fashion ecommerce, entrusted Neikos Digital Agency with the task of redesign its ecommerce by shaping it to suit its present and future business. We opted for a system based on Magento so that it can take advantage of its open software nature and its features as an enterprise-class sales cms. The creative direction was entrusted to the Lab81 agency, which handled the layout design.

TheOrciani.com ecommerce features an elegant and neat web design, soft and graceful lines that place the focus of the visitor’s attention, the brand and the product.

Through a simple interface, the site allows the user to discover the different collections divided into departments and categories to offer immediate paths of reference and research.
The site developed by the Neikos Web Agency team with responsive design is compatible with all devices, both fixed and mobile. The user experience is guaranteed at all times, whether the site is accessed through a small smartphone or a smart TV.

Orciani’sMagento ecommerce, has been structured in six different websites (Italy, Switzerland, United Kingdom, United States, Europe and World), and is usable in two languages: Italian and English. Users from different parts of the world are recognized by Magento based on their location and redirected to the Orciani website in their area of expertise.

In fact, product prices, as well as trading conditions, are managed by website so that supply can be segmented according to the country of destination of the products.

Orciani ecommerce customers can shop by following an easy and intuitive process and pay for products either online with credit cards and paypal, or by bank transfer. Since we were dealing with luxury goods, we proposed, and the company welcomed, the idea of enabling phone orders on Magento as well. Customers who are looking for particular products can be assisted by Orciani customer care to guide them in their choice and purchase.

With an online help desk, it is possible for both customers and site visitors to submit pre- and post-sales inquiries to customer care. This ensures that the customer receives timely assistance and the store manager can quickly provide quality support services through convenient tickets that can be assigned to the different business areas until they are closed. Each request, and its entire process, is stored for quality control purposes by the help desk platform.

Magento and management software

Thanks tointegration with AS400 management software, products, prices and inventories are automatically updated in the sales platform. This procedure allows Orciani staff to manage a large number of products by taking advantage of all the information already in the management system. Products, in fact, are automatically associated with the relevant departments and categories on the magento online shop (e.g., size, color, commodity group). The administration interface is very intuitive and allows extreme flexibility in managing the online store.

Magento also takes care ofissuing invoices and shipping documents, thanks to its integration with Fedex and TNT logistics systems. Each order is processed and fulfilled with a specially designed procedure involving different business operators authorized to operate on the Magento platform according to roles and functions. For proper and independent management of the ecommerce platform, Neikos Web Agency provided Orciani with the necessary training to use Magento ecommerce.

To offer speed of response to users from all parts of the globe, the Orciani online shop has been allocated to a primary server farm in the heart of Europe. Under the hood is a virtual server with 6 CPUs and 16 GB of RAM, and its integrity and efficiency is in the capable hands of Neikos systems engineers. Adoption of an EV-type Geotrust SSL certificate ensures maximum transaction security, as well as protection of users’ privacy and sensitive data.